In 2017, Ghadi detergent came up with a powerful ad before Holi raising the issue of eve teasing. Months later, during the time of Eid, the brand launched another ad film which showed the power of apologising.
Turtles all the way down came out yesterday. This book by John Green has some beautiful lines in it. So, while reading the book, I made note of them. Here are 19 quotes from the […]
“Love is not a tragedy or a failure, but a gift”. And in the true sense, turtles all the way down is a gift to all John Green fans which they will forever cherish. John […]
PC Jewellers recently made Twinkle Khanna and Akshay Kumar its brand ambassadors for the next one year. The first ad film featuring the two actors is out for public viewing. It has been directed by R. […]
A good advertisement has a long life. Not just because the audiences remember it forever but also because a brand can use that ad time and again. Today, I witnessed Fevikwik Pidilite doing the exact […]
“If you live in certain places, in a certain way, you’d better learn to praise the small felicities.”
With this new development, the brand is all set to target the people of big cities of India. Undoubtedly it is a good move considering the popularity of the couple on all platforms, especially in the digital media.
A couple of days back I went for this mega sale organised by Harper Collins in Delhi. I found there lying on the floor a book by Michael Cunnigham. The cover boasted the fact that […]
Excess of anything isn’t good. The first few ads of Make My Trip starring Alia Bhatt and Ranveer Singh in a funny avatar were amazing. They were to the point, crisp and perfectly enacted by […]