Bollywood’s favorite Alia Bhatt has scored another endorsement deal. She has been roped in by HMD Global as the main face of Nokia in India. Interestingly, a couple of months back, it was Parineeti Chopra who was seen promoting this brand of mobile phones. What happened to that association is still not clear.
On appointing Alia Bhatt as the brand ambassador of Nokia smartphones in India, Ajey Mehta, Vice President, and Country Head India, HMD Global, said, “We are really excited to have Alia Bhatt as the face of Nokia phones. She is one of the brightest stars of Bollywood. I am confident that in the coming together of Nokia phones and Alia Bhatt, we will further enhance the excitement around our new launches for our fans.”
Nokia has already rolled out digital creatives making this announcement public. Soon, the adverts featuring Alia will also be seen on print mediums to capitalize on the festive aura of the country.