India’s largest industrial paint and third largest decorative paint company – Kansai Nerolac has roped in Ranveer Singh as its brand ambassador. The news was made public through a press release dated September 6, 2018. Prior to Ranveer, it was Shah Rukh Khan who was seen often endorsing this brand.
On this association, Ranveer’s officially said, ” It feels good to be associated with Kansai Nerolac, a brand that strongly believes in the journey of transformation by bringing colours into our lives. I have grown up watching this brand and I feel the connect is very natural. The iconic jingle is well embedded in my mind and still brings a smile to my face. I look forward to a great relationship with the brand ahead.”
On appointing Ranveer Singh as the brand ambassador, Mr. Peeyush Bachlaus, GM – Marketing, Kansai Nerolac Paints Ltd. said, “The decision makers in paints today are getting younger and more dynamic. Ranveer is the new age star with incredible appeal. He is loved across age segments with strong credentials built around path-breaking work. It’s a delight to have Ranveer Singh on board as brand ambassador.”
It will be interesting to see how Kansai Nerolac acts on this powerful deal that they have in their kitty now. Here is wishing them and Ranveer the best for this merger.