Watch: Red Label’s Special Tea Tasting Session

For its latest campaign, Brooke Bond Red Label and Ogilvy India tried something unique.  They organized a small tea tasting session. Two different blends were offered to tasters. The blend that emerged as the winner had an important ingredient. Watch the video to know what it was.


Company: HUL
Brand: Brooke Bond Red Label
Agency: Ogilvy
Vice Chairman / Group CCO : Sonal Dabral
Chief Creative Officer (West): Kainaz Karmakar & Harshad Rajadhyksha
Senior Creative Director: Akshay Seth
Creative Director: Kanika Sethi
Account Management: Nikhil Mohan, Nayna Kotian, Sonal Sawant, Richa Roshan
Account Planning: Prem Narayan, Vipasha Bhuptani, Nadia Mirand
Production House: Little Lamb Films
Director: Bauddhayan Mukherji
Producer: Avishek Ghosh
Associate Producer: Ballori Roy Chowdhury
Director of Photography: Anup Singh
Camera Assistants: Devu Narayanan, Rohit Garge, Kartik Kumar Bhagat
Focus Puller- Ansari
ADs: Rajjat R Kaul, Srijani Dey
Interns: Bhavna Kankaria, Nitendra Mohan Bhaduri
Production Design: Jitendra Kava
Assistant Stylist: Geeta Dhodia, Bhavna Kankaria
Make-up and Hair: Abhijeet Aamane
Location Sound: Abhik Chatterjee
Production Controller: Gemma Fonseca
Production Managers: Laxman Sharma
Assistant Production Manager: Upendra Tambade
Offline Editor: Abhro Banerjee
Colorist: Nicola Gasparri
Online Artist: Niket Sharma
Studio: Splice Studioz
Music Director: Hanif Shaikh
Sound Studio: Tribute Studio
Sound Engineer: Abhijit Tenny Roy
Post Producer: Sushant Tambe
Post AD: Sarvesh Pandey
Little Lamb Back Office: Geeta Dhodia, Kartik Sharma, Deepak More, Sumedh Fulluke, Swati Kakade.
Moderators: Khushboo Mishr, Anoj Nair, Gouri Bhuyan






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