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Smriti Mandhana Becomes the New Face of Bata

Bata India has come up with TVCs featuring Indian cricketer, Smriti Mandhana. Launched in the month of March, the adverts show Smriti in Bata’s new power collection which has been designed by the brand in Canada.

The adverts are running on social media with the hashtag, #FindYourPower. They were conceptualised by Contract Delhi. The one titled ‘#FindYourPower With Smriti Mandhana’, was produced by Like-Minded People under the direction of Piyush Raghani. There is no absolute confirmation about the makers of the second one though.

Watch the ads here

Credits (#FindYourPower With Smriti Mandhana)
Agency: Contract, Delhi
Production House: Like-Minded People
Director: Piyush Raghani
Executive Producer: Ruchi Shah
Director Of Photography: Avinash Arun
Production Design: Ajay H. Chodanker & Vipinkumar Tarur Elayachanidom (Patanga Art)
Costume Design: Shrushti Donde & Sanjna Shah (Gitana)
Make Up & Hair: Rohini Foregard
Line Producer: Shail Vora
Production Managers: Sanjeev Kumar & Manish Chaubey
Location Manager: Ranveer Singh Ranveer Rajput
Associate Director: O’keef Attari
Assistant Director: Farooq Dehlvi
Associate Cinematographer: Navagat Prakash
Gaffer: Ramesh Sadrani
Storyboard: Santosh Kharade
Editor: Ernie D’Souza
Colorist: Ragib Metin Okutay
Online: Shyamal Shyamal Kanailal Sahoo
VFX & CG: Prashant Shahane
Music Director: Sameer Uddin
Voice: Akanksha Seda
Sound Design & Mix: Arun Crasto
Post Production Supervisors: Faizan Qureshi & Ralph D’Souza
Finance: Dinesh Gite & Ravi Shah

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