Roger Federer is undoubtedly the best tennis player of all time. He has won millions of hearts with his persona and his playing technique. His popularity has made him a top choice for advertisers. According to a recent report, ‘Federer’s endorsement earnings are the highest in the world at more than $50 million a year’.
What is interesting is that there aren’t many brands that Roger endorses. At present, he is only sponsored by 11 big names. Here is a list of them all.
The Swiss multiple Grand Slam Winner has been endorsing Rolex since years now. After breaking Pete Sampras’ all-time Grand Slam record, Roger said, “When I was finally able to lift the trophy, I was wearing my Rolex on my wrist.”
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Federer became the brand ambassador of Mercedes-Benz in 2010. His contract allowed him to receive a new car every six months.
3. Credit Suisse
In November 2009, Credit Suisse signed a 10-year deal with Roger Federer. The brand promised to make a “significant annual contribution” to the Roger Federer Foundation, the charity which was founded by the tennis star to help disadvantaged children in Africa.
4. Jura Elektroapparate
Jura Elektroapparate AG is a Swiss developer and distributor of home appliances. Roger represents the brand both in Switzerland and internationally.
5. Moet and Chandon
In November 2012, Moët & Chandon, the Champagne brand, chose Roger Federer as its brand ambassador.
Barilla is a recent addition to Roger’s bag of brands. A couple of months back, in 2017, the brand roped in Roger Federer as its main face.
In 2009, Lindt first signed Roger Federer as its brand ambassador. In November 2017, the brand further extended the contract with him.
Wilson Sporting Goods Company is an American sports equipment manufacturer which ensures that Roger uses the best tennis rackets in the world. In fact, Roger also designed a racket with Wilson’s team. According to a post on the company’s website, ‘Roger worked tirelessly with Wilson designers across the globe to breathe new life into the iconic Pro Staff. Every detail was pored over to create a racket that wants to be held and provides an edge for players bold enough to pick one up.’
In 2008, Nike signed a 10-year sponsorship deal with the legendary Roger Federer.
Roger has been a NetJets customer since 2004. According to the brand’s website, Roger says, ‘NetJets is definitely part of the winning formula for me on the tennis tour.’
Sunrise is Switzerland’s largest private telecommunications operator. In 2014, Roger Federer was roped in as Sunrise’s brand ambassador.